Outline

1. Introduction
1. Background of Study
2. Statement of the Problem
3. Significance of the Study
4. Motivation
5. Research Question and Objectives
6. Theoretical Framework
7. Definition of Variables
8. Hypothesis Development
2. Literature Review
1. Sustainability Marketing
2. Industry-Specific Eco-Marketing
3. Eco-Marketing in the 21^st Century
4. External Stimulus in Marketing Cosmetics of All Types
5. Eco-marketing in Cosmetics
3. Research Method
1. Data Collection Method
2. Questionnaire Design
3. Scale of Measurement
4. Sample Design
5. Data Analysis
6. References
4. Conclusion
5. Appendix: Preliminary Questionnaire Format